| e Christmas Card |
| Email Christmas Cards |
| Personalised Christmas Card News |
Created by Jon Davey
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Direct marketing - addressing your audience
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Direct marketing is about addressing your audience in the way THEY understand to create a positive reaction.
Yesterday I was addressing an audience made up of hotel marketeers. Well it was a fair assumption they would be hotel marketeers since it was an event hosted by the Hotel Marketing Association at the Radisson Edwardian, Bloomsbury. This morning I was looking at the cartoon above, our latest advertisement for The Business Magazine. A publication that goes out to many businesses up and down the Thames Valley and has a very corporate vibe, hence the reason for the style of advertisement. If we were preparing and advertisement for the HMA News then we would give it a hotel vibe... The Business Magazine is read by many lawyers and finance people... so our cartoon is aimed at these guys and gals! Whether you are a hotelier, lawyer, accountant, charity, small business or of even a Lord of the realm, we’re happy to take you order for one of our Personalised Christmas Cards. How it all works can be found on the home page ... we look forward to hearing from you soonest ... www.personalisedchristmascards.biz Thank you Jon Davey 01753 852904 P.S. For my HMA presentation I prepared a talk aimed at helping busy hoteliers with a million things to do. Their mission, should they choose to accepted it, was to spend 20 minutes on 20 online marketing ideas over 20 days with the aim of generating 20 new customers. The title is “You Need 20:20 Vision in Today’s Hospitality Market” and you can read how 20:20 Vision can help you buy clicking the contextual link: Hotel internet marketing and seo report. |
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